Azure Partner Vision series: innovating with Azure - Microsoft AI Cloud Partner Program

Azure Partner Vision series: innovating with Azure

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In the first video of this new series “Azure Partner Vision,” we hear from Microsoft partners directly on the topic of innovation. We explore how they use the power of Azure Internet of Things (IoT) technology in new, thought-provoking ways  to open opportunities to digitally transform their customers’ businesses. The goal of this series of shorts is to share specific insights and learnings surrounding areas of opportunity where partners can unlock value for their customers.  

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Signify is innovating with visible light communication (VLC) technology. Its Interact brand supports lighting-based IoT applications such as space management and indoor location services. Derek Wright, Senior Director Alliances at Signify, explained, “We use Azure to bring back X, Y, and Z coordinates to applications that help customers find screw drivers in a DIY store, for example.”  

Lou Lutostanski, VP of Internet of Things at Avnet, explains how his organization is innovating with solutions like its IoTConnect platform. “We make it easy for independent software vendors (ISVs) to write IoT applications by offering devices that are ready to connect to Azure—no more worries about security and connectivity.”  

Italian partner PORINI applies advanced and analytics artificial intelligence to enable solutions like predictive maintenance in factories. Mario Gennari, Manufacturing Industry Lead at PORINI explained that his organization connects IoT devices to Azure where data is stored. Then AI is applied to the data to predict when failures will occur, which enables manufacturers to proactively maintain equipment.  

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Microsoft partners are transforming customer businesses using the power of Azure

Leanna Chan, co-founder of Canadian partner ShookIoT (now part of Uptake) stated that her organization focuses on innovation in the industrial IoT segment including the oil and gas industry. “We built our tools on the Microsoft platform to bring value to our joint customers.” 

L&T Technology Service is innovating by creating net new delivery models. Hari Nataranjan, Executive Vice President, Strategic Business Alliances, LTTS, explained, “We’re leveraging Azure IoT to deliver solutions with new business models.” 

Our collective success is driven by our capable partner ecosystem, and we’re committed to our mutual profitability and growth. From using LED lights to communicate data to rolling out new business models, Azure partners are delivering a variety of innovative solutions and services. While this series reflects only a handful of the ways partners are pushing boundaries, it demonstrates some of the opportunities your organization can pursue as part of the Microsoft Partner Network. 


  • Tony Shakib
    General Manager, Microsoft Azure IoT

    Tony leads the Microsoft IoT Business Acceleration (IBA) team inside Azure engineering and drives strategic business engagements for top 100 IoT enterprise accounts, partners, developers and ISV/startups across industries such as IIoT/Manufacturing, Mobility/Connected Vehicle, Smart Spaces/Utilities, Retail, Healthcare and Agriculture.  Tony is accountable for IoT customer value realization (CVR), business development, rapid solution deployment, joint customer GTM programs and accelerating time and process to large-scale commercial deployments.