Hello Partners!

 
Last week, I had the privilege to present on how women have an overwhelmingly positive business impact in the technology sector at the inaugural Women In Technology (WIT) meeting organized by SoCal IAMCP (International Association of Microsoft Channel Partners). Some of the 60 attendees were IAMCP members, and all of them were there to actively engage about the importance of women’s roles in technology companies.
 

The statistics support the fact that women are a tremendous asset to business. In the US, women are starting businesses 1.5x more than the national average overall, a 20% increase in the last decade alone. Worldwide, there are over 187 million women currently starting or running a business, despite typically getting 1/8th the funding that men do, and businesses run by women are seeing 12% higher revenues than those run by men. In addition, three of the top 10 best paying jobs for women are in the technology sector, according to a 2013 study by the National Center for Women in Technology. From a company perspective, technology companies achieve 34% higher ROI when they have more women in management. The wage gap is closing. In the engineering and programming space, the difference between male and female independent contractors (ICs) is less than 5%. The gap is also closing in management and leadership positions, though there is still room for improvement.

 
Closing the gap in management and leadership positions is partly up to women. We can take positive steps every day to demonstrate our abilities and prove ourselves strong leaders in the workforce, especially in technology companies. Maya Angelou once said, “Pursue the things you love doing, and then do them so well that people can’t take their eyes off you.” I spoke with attendees of the Los Angeles WIT meeting about this concept, and many women were focused on finding and creating a balanced life, given all the demand that women specifically have. The “things you love doing” can include a range of professional and personal pursuits, and women can be regarded as leaders by achieving excellence in either or both spaces.
 
Our Channel Chief, Phil Sorgen, says that “leadership is established through integrity and trust and reinforced by outstanding communication.” Whether or not you’re a woman, living your personal and professional life with integrity, trust, and outstanding communication can help you become the type of leader you want to be, both personally and professionally.
 
How will you commit to being the best you can be so that you can make a positive impact in your company? Let us know your plans in the comments below, and register for WPC 2014 if you haven’t already. It’s a great place to start, with WIT events to facilitate connections with other passionate women, unlimited networking opportunities, and targeted sessions to help you increase your expertise.
 
I’ll be there, giving 110% to our partnership. Will you?
 
Best,

Kati