“What are the top resources Microsoft provides to help me build a profitable cloud business?” In my conversations with partners, this is one of the most common questions I get. The truth is, there are a lot of really great resources available to our partners, but I definitely have my top picks when it comes to cloud profitability. You’ve probably noticed by now that I’m a fan of providing my tips and ideas in lists, so here’s my list of favorite resources.
Jen’s Picks: Top 6 Microsoft resources to help you build a profitable cloud business with Microsoft
  1. Partner Profitability Wednesdays: Every Wednesday at 8:30 am PDT, we present a webinar geared towards partner profitability and each session is followed by a live Q&A session with the subject matter experts. If you miss the live session, you can catch the past events on demand. Throughout the months of April and into May we are featuring a nine-part series we developed with our content partner, Service Leadership, focused on helping you selecting the right business model for the cloud and managing your transition across strategy, sales, marketing, service and finance.

  2. Partner Profitability Learning Path: Visit the Partner Profitability Learning Path to access a plethora of on demand training focused on business model, sales, marketing and financial models designed to help you transition to a successful and profitable cloud practice.

  3. Cloud SureStep: Whether you are just starting out, or looking to scale, Cloud SureStep is a framework designed to help you maximize profitability with Microsoft Online Services. In the Cloud SureStep framework, videos, whitepapers and other resources are organized by product, function and role, and maturity to help you easily find the resources that make the most sense for you.

  4. Partner Profitability at WPC: I’m really excited for WPC 2015! We are putting together a dedicated half day of content focused on partner profitability that will run twice during the conference.

  5. IDC Successful Cloud Partners 2.0 eBook: Which activities are helping IT solution providers build profitable cloud practices? Find out in this ebook download that provides a look at the actionable steps partners can take based on real partner success stories.

  6. Partner Evidence and Case Studies: Learn from successful cloud partners on how they made the transition to the cloud and are building profitable businesses and recurring revenue streams.
I hope you found my tips useful! If you did, then be sure to check out my other recent blogs focused on tips and best practices to increase your cloud performance and profitability, including building your brand through thought leadership, building a successful cloud sales team, selling it right in the cloud and what’s in it for you to drive adoption of cloud services.
I would love to hear your best practices and questions related to partner profitability! You can reach me via email at jsieger@microsoft.com, via Twitter or on LinkedIn.
Until next time,


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