Last month I discussed end of support (EOS) dates approaching for Windows Server 2003 and SQL Server 2005. Today I want to go in-depth about SQL Server 2005 and the opportunity for you and your customers.
 
What’s happening and what’s your opportunity
 
We’re just under a year away from EOS for SQL Server 2005, which is on April 12, 2016. After this date, hotfixes and security updates will no longer be provided, and the potential liabilities associated with compliance audits can make it more difficult for customers to stay on the old version.
 
SQL Server 2005 was a great choice for departmental and midmarket IT needs in its time. Over the last decade, Microsoft has continued to invest, and SQL Server has evolved to be an enterprise-class solution to support growing business needs.
 
While ending support is a normal part of the product lifecycle, it’s also an opportunity for you to migrate customers to a new version of SQL Server. Migrating customers to SQL Server 2014 and Azure SQL Database can mean services revenue for your business. Furthermore, with support ending for Windows Server 2003 in just a few months, many customers will need to address both products simultaneously, making this the time to do an end-to-end review of a customer’s environment.
 
What’s available to help you
 
Microsoft has resources and support to make sure you are ready to help your customers migrate.
 
The SQL Server 2005 End of Support campaign helps you have conversations about what EOS means, what customers can achieve by upgrading their data platform, and migration recommendations.
 
The ModernBiz marketing campaign helps you have more effective business-focused conversations with customers. The campaign includes marketing and sales materials that can help you tap new opportunities with small and midsize business (SMB) customers. The accompanying technical series trains you to deliver Microsoft solutions for SMBs; you’ll get a full-day of content for presentation, demos, and hands-on labs.
 
Our product learning paths help you get familiar with the products you’ll be migrating customers to: SQL Server 2014 and Microsoft Azure. Look in the Products and Solutions section of the learning path tool.
 
Finally, we recently hosted a well-rated webcast on EOS. It’s now available on-demand.
 
 
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