What is a Presales Technical Specialist?

A Presales Technical Specialist is someone who functions in a technical role at a Microsoft Partner Network organization. This may be at a smaller organization where many roles are performed by one person, or a presales specialist could be part of a larger organization. This person’s job usually involves explaining the technical functions of a specific Microsoft product or a partner organization’s solution. These specialists support their company’s sales teams with value demonstrations and proof-of-concept development to help close deals.

Q: Is Presales Technical Specialist accreditation right for me?

A: If you’re in a technical function at your company, you may want to explore this accreditation. Example roles include:
  • presales engineers
  • product specialists
  • technical specialists
Q: How do I become a Presales Technical Specialist?
A: You’ll need to pass one of the required assessments in the area of your choice. Presales Technical Specialist accreditation is available for the following Microsoft competencies:
  • Business Intelligence
  • Collaboration and Content
  • Communications
  • Devices and Deployment
  • Customer Relationship Management
  • Enterprise Resource Management
  • Management and Virtualization
  • Messaging
Q: What benefits do I get?
A: With Presales Technical Specialist accreditation you can:
  • Deliver better value demonstrations
  • Be seen as an expert on functionality, upgrade paths, and deployment
  • Showcase your credentials
  • Enable your partner organization to achieve a Microsoft Partner Network competency
  • Get a badge that shows your accreditation
Q: What are others saying?
A: If you already have Presales Technical Specialist accreditation, we’d love to hear from you. Leave us a comment to share how this accreditation area is helping you and your business.
Here is one such example from Mark AuCoin of Navantis in Canada:
“When we mention Presales Technical Specialist accreditation in our meetings with customers, it gives us credential with that group…We can mention the person and certifications or courses that they’ve taken to prove that they’re an expert in that area. Anybody can say they’re an expert – but it really helps to back it up with some of the certifications.”
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Last week we covered the Sales Specialist role—if you’re a sales or licensing specialist, you may be interested in reading that post.