As I hit the road again, my travel takes me to meet our esteemed partners in the bustling markets of India, where the economy looks great. India is on an upbeat with GDP growth projections expected to be north of 8.2 percent for 2011–2012. And so I would like to pause a minute before I head out on my journey to make an important announcement around some developments aimed to help you grow your prospect base and revenue.
On the Road to India and Increased Partner Prospect Revenue
Your membership in the Microsoft Partner Network includes marketing benefits that can help you with marketing your business. Today I’m happy to announce the availability of these benefits in the form of campaigns, resources, and web content syndication services through the launch of the Next Generation global Partner Marketing Center—what I see as a partner’s marketing toolbox.
Starting today, April 30, when you log on to the Partner Marketing Center, you’ll automatically be redirected to the Next Generation Partner Marketing Center (accessed via the Sales & Marketing tab on the Microsoft Partner Network portal), and follows a single sign-on process.
That’s what I like about this new rollout, because you will be able to see all your marketing resources in one place, and the content search and filters get you to relevant materials faster. When you visit the site, click the Helpdesk link for additional information. You can also send email to firstname.lastname@example.org for assistance with their queries.
I hope you find this marketing resource highly useful in growing your Microsoft practice with your customers.
On a separate but similar note of continued developments for our partners, be sure to watch the latest edition of MPN Live, which tells you how to win an all-access pass to WPC in Toronto and covers the new Small Business Competency.
Now back to my journey, where I go to meet another Microsoft partner focusing on opportunities in the cloud.
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