The 2016 Microsoft Worldwide Partner Conference (WPC) is all about one thing: partners.
At WPC, we want to provide you with the skills you need to grow your business in a format that is simple and intuitive—and that’s why we’ve reimagined the partner experience, with your perspective in mind.

A new & improved way to get business done at the 2016 Microsoft Worldwide Partner Conference

By shifting away from a track structure, and focusing more on our shared priorities—profitability, transformation, differentiation, collaboration and leadership—we aim to make this the best WPC yet, with content that’s more relevant and powerful than ever.

Profit

Profitability is the cornerstone for partner growth, valuation and longevity. At WPC 2016, you’ll find out how to increase your profitability and company value by understanding and taking advantage of the many benefits of the Microsoft Partner Network.

Transform

We know that agility and transformation continue to be critical for success in today’s fast-changing market. This July, learn about new business opportunities and how to determine the right path for continuous growth and improvement.

Differentiate

In today’s competitive and crowded marketplace, partners must focus on what they are best at and strive for differentiation. Find your market niche, learn how to ensure your products and services stand out in the crowd, and sharpen your competitive edge at this year’s conference.

Collaborate

Microsoft partners understand the value of partner-to-partner collaboration to provide comprehensive solutions and a seamless customer experience. Look out for the WPC Connect Meeting Scheduler Tool launch in late spring, and use this resource to set up meetings in advance with the partners you want to know. Then, get ready to discover new ways to expand your offerings through effective partnering at WPC 2016.

Lead

World-class leadership of people, process and performance is the foundation of a successful business. This year at WPC, you’ll hear from industry leaders and learn new strategies for leading a healthy and profitable business.
Plus, this year all of our experiences will be tagged with a content category identifier, so you can quickly get to the sessions and workshops designed just for your business objectives and type. Use these tags to find the content that’s right for you—all experiences will be categorized by details like partner type, competency, industry, product, special interests and more. Be sure to check back in April for our session catalog to get a preview of all of the great content offered at WPC 2016.
If you haven’t already, don’t forget to register for WPC 2016 to experience the power and potential of the greater Microsoft partner ecosystem first-hand.
I look forward to seeing you there!