“I want to build a more profitable business”
– It is no surprise that making money is top of mind for solution providers, but this is especially important as the cloud brings new opportunity to make money – and more reliable money. At WPC there will be several sessions that address the topic of building recurring revenue and valuation. For example, I’ll be offering the session Evolving your business model to improve profitability by selling cloud solutions
where I’ll discuss how successful partners have leveraged new revenue stream opportunities that the cloud has opened up across multiple business models. I’ll address how these business model evolutions are providing the foundation to increase margins, establish annuity and allow aggressive growth through new customer acquisition in the whitespace. Brian Cook, executive chairman of Nintex, is leading a session titled Transform your business from IT consulting services to cloud ISV
where he’ll discuss how Nintex secured funding from a venture capitalist firm. In this session, he’ll discuss attributes that are appealing to VC firms, including rapid growth, strong distribution models, a large addressable market, high gross margin and easily predictable revenue. All of these attributes come with selling cloud products and services. Lastly, you will want to check out the Cloud Track Keynote
on Monday titled “Maximize Your Cloud Business.” This keynote will feature a panel of experts including a top venture capitalist and Microsoft leaders on approaches to create more sticky customer relationships as well as practices that accelerate the transition to profitability and investments that create a stronger market valuation.